EventInArea

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EventInArea par Mind Map: EventInArea

1. content

1.1. FB events 45%

1.2. Partners 30%

1.3. Crawling 15%

1.4. Manually created 10%

2. business development

2.1. revenue streams

2.1.1. affiliate program with kvytky.ua (2-6%)

2.2. partnerships

2.2.1. parter.ua (60% ticket market)

2.2.2. kvytky.ua (30% ticket market)

2.2.3. platfor.ma (top educational events)

2.2.4. gazeta.ua

2.2.5. Интересный Киев (leader on excursions market)

3. customer development

3.1. I don't search for events. I don't have time

3.2. I can find everything I need on the Village

3.3. Events come to me

4. experiments

4.1. Personal digest

4.2. Twitter for events: Persiki.co

4.3. iframe integration: gazeta.ua (30 visits/day)

5. mobile app

5.1. 7 publications

5.2. 600/370 (25 users/day)

6. traffic sources

6.1. SEO

6.2. Cooperation with event organizers

6.3. Growth hacks

6.4. Ticket rafles

6.5. Backlinks from event organizers

7. weekly digest

7.1. 2 cities, 1300 users

7.2. Open rate 23%, Click rate 9%